Strategic communications to help small brands grow.
I work with service-oriented small businesses, individuals and non-profits who need support dialing in their communications tools and strategies.
From websites to brand messaging to content marketing plans, I specialize in creating tools and materials that are rooted in strategy, easy to implement, and built for growth. There are no cookie cutters here. Just smart, empathy-driven, scalable solutions designed to meet you where you are — and move you forward.
Services & packages
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Clear, strategic and actionable content is a must-have for new businesses that are just getting off the ground and trying to gain traction. This starter kit will equip you with the fundamental tools, materials and skills you need to jump-start your outreach, including:
Audience definition
Messaging framework (think: elevator pitch, marketing language, etc.)
Starter website to establish your presence online
One-year content marketing plan
Implementation training session
We’ll collaborate with regular sessions and review cycles as materials are developed. Typical engagements include 6-8 sessions.
Starts at $5,500 -
This package is designed for those who already have some marketing and communications efforts underway, but are struggling to connect with their core audiences, or differentiate from their peers — or those who just want a fresh set of eyes on their work.
I’ll review existing assets and make realistic, actionable recommendations about how to polish, tighten or shift for maximum impact. And if you need implementation support, I can do that too.
Work typically includes:
Discovery session to establish audiences, goals and challenges
Review of brand materials
Review of content and outreach channels, including web, email, social
Findings and recommendations, including new examples and templates
Implementation training session
Starts at $4,000
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I can deliver tangible results on a variety of project types, and am also happy to work on standby as a strategic partner to support you and help solve issues as they emerge.
I can be particularly impactful:
Creating or refreshing websites
Performing user research & testing
Developing presentation decks
Performing communications audits
Developing project plans and strategies
Facilitating the RFP process for digital projects
Fee TBD based on project scope. Minimum of $2,500. -
Do you want to build capacity and skills around digital communications – for yourself or your team? I offer trainings and workshops on a variety of topics, including:
Content strategy 101
Web writing & accessibility best practices
UX fundamentals
Design basics for non-designers
How to maintain and edit your website
Starts at $1,000
A user-centered approach
I bring a user-centered approach to all my collaborations. That means I’ll always start with genuine curiosity about the needs, challenges and perspectives of the people you’re trying to reach, to make sure the plans and materials we create will drive action.
A good user experience isn’t only for your audiences — it’s for you, too. I’ll get clear on your capacity, skills and challenges, to ensure that the tools you walk away with are realistic to implement and designed to flex as you grow.
Ready to get started?
Book a free 30-minute consultation, and we’ll figure out what kind of support is right for where you’re at now — and where you’re headed.
What clients think
“We approached Jill for help with a wildly different approach to website-based messaging for our organization. From our first meeting, Jill demonstrated curiosity about our approach, and the foundational intent behind it. She identified the “North Star” for our project, expertly guided us, and kept us on target. We could not be happier with the process, the project, and the outcome.”
Maria Card // Director of Human Resources, University of Washington Applied Physics Lab
“Jill has an incredible ability to see the heart of your work and bring it to life. She took the ideas in my head and turned them into a website that feels like me. Thoughtful, intuitive, and masterful.”
Dr. Naho Shioya // Founder & Principal, Sozo Evolution
A bit about me
I find joy in helping service-oriented individuals and businesses tell their stories, meet their goals, and drive impact. Here’s how I got here:
I spent the first half of my career working in-house on communications & marketing teams at non-profits and in higher education. That means I really get the impacts of time and resource scarcity at work, and I know how to be nimble and creative to get the job done.
I honed my strategic skills as a Director and VP at Pyramid Communications, a full-service creative and communications agency based in Seattle. In my seven years there, I led the creation and redesign of more than 80 websites; built a content strategy and UX practice from the ground up; developed messaging and strategies for clients big and small; and led countless trainings and workshops.
After nearly 20 years in communications and strategy roles, I’m excited to focus on providing senior-level support to small businesses, non-profits, and service-oriented entrepreneurs. I’m here for you.
Some folks I’ve supported
Amara
Biohabitats
Byrd Barr Place
Community Roots Housing
The Denver Foundation
IllumiNative
Kate B. Reynolds Charitable Trust
Landesa
OneAmerica
San Francisco Estuary Institute
Sozo Evolution
Sukara LLC
Travois
University of Washington Applied Physics Lab
We’re Here. We Count. 2020 Washington State Census Campaign